Events Calendar
| Mon | Tue | Wed | Thu | Fri | Sat | Sun |
|---|---|---|---|---|---|---|
| 1 | 2 | 3 | 4 | 5 | ||
| 6 | 7 | 8 | 9 | 10 | 11 | 12 |
| 13 | 14 | 15 | 16 | 17 | 18 | 19 |
| 20 | 21 | 22 | 23 | 24 | 25 | 26 |
| 27 | 28 | 29 | ||||
| Mon | Tue | Wed | Thu | Fri | Sat | Sun |
|---|---|---|---|---|---|---|
| 1 | 2 | 3 | 4 | |||
| 5 | 6 | 7 | 8 | 9 | 10 | 11 |
| 12 | 13 | 14 | 15 | 16 | 17 | 18 |
| 19 | 20 | 21 | 22 | 23 | 24 | 25 |
| 26 | 27 | 28 | 29 | 30 | 31 | |
| Mon | Tue | Wed | Thu | Fri | Sat | Sun |
|---|---|---|---|---|---|---|
| 1 | ||||||
| 2 | 3 | 4 | 5 | 6 | 7 | 8 |
| 9 | 10 | 11 | 12 | 13 | 14 | 15 |
| 16 | 17 | 18 | 19 | 20 | 21 | 22 |
| 23 | 24 | 25 | 26 | 27 | 28 | 29 |
| 30 | ||||||
| « Jan |
|
May » |
Archive for the ‘Testimonials’ Category
Marketing communications initiatives for better business health
S—- is a supplier of healthcare products in a niche but highly competitive market where competition include
s, for example, international pharmaceutical companies.
S— has called in The NAKED Marketing Company to help it build market share through a raft of marketing communications initiatives including:
- developing a series of “touch points” with customers
- A programme of direct marketing/direct mail that would become a regular and repeated activity, like the heartbeat of the company.
- a quarterly newsletter
- a pre-planned programme of publicity/PR opportunities going forward across the business overall but also focusing on specific products and initiatives
- regular website content updates
- use of Social media
As “optional extras”, we’re suggesting video content on the website, which will allow them to vocalise the company ethos in a powerful, attention-grabbing, personal and engaging way that connects 1 to 1 with site visitors.
+ support with exhibitions, conferences, seminars and similar
+ brochures and printed marketing materials because, even in these instant, click and go, interactive and website dependent days, brochures, product portfolios, price lists, corporate literature and similar printed materials are valuable marketing and sales aids as part of the wider marketing mix.
*PS. I’ve been helping organisations grow and prosper through this kind of support for over 20 years. All kinds of organisations in all kinds of businesses. Whatever line of work you’re in, however big or small your enterprise, I can almost certainly help you to promote and grow your business with value-for-money support.
“Knowledge gained from meeting Philip was extremely valuable”
“Philip gave an extremely thorough evaluation of the marketing environment in which our marketing campaign would be operating and was able to clearly demonstrate to capitalise on our strengths as a business by adopting a range of different marketing techniques. Philip presented us with ideas that had not even occurred to us prior to the meeting and gave realistic, strategic guidance on how to achieve the best results possible. The knowledge gained from meeting Philip was found to be extremely valuable and certainly offered clarity in our complex marketing strategy. Top Qualities: Personable, Expert, Creative” – Ashley S, energy products
“Thank you for the personal session to get us started. Your advice has got us off to the right start !!!” – Neil B, HR company
“Very good and very useful for my business. Would highly recommend contacting The NAKED Marketing Company” – Chrisdeena E, photography business
“I have used Phillip Gwynne in the past and I have found him to be a man of great integrity, focus and creativity. I would recommend any company or Individual to avail of his service as he is pleasant, detail orientated and solution based. Top Qualities: Great Results, On Time, Creative” - Gerry H, sales trainer
“It was really good to meet up last week and I found it very inspirational and gave me some of the direction I needed. I am still working on my business plan as I have had some new ideas since meeting with you and would like to put this in a logical fashion prior to sending it. I am really open to your thoughts which I found very thought provoking as well as interesting and also pushing me in the right directions with regards to the business” - Ian T, financial training
“Philip will exceed your expectations. His attention to detail will produce you a marketing strategy that will enhance your business and help it to succeed. He believes in building positive relationships with his prospective and existing customers and will not let you down. He has helped us with our cold calling strategy and with marketing ideas to help our business. I can recommend Philip without hesitation and know his intentions are to see your business succeed.” - Neil B, Managing Director, HR company
“When it comes to a depth of knowledge within marketing and marketing communications there are few that can match Philip. From a client perspective I have seen him demonstrate the ability to apply his knowledge in a very practical way to create appropriate solutions to the real needs of clients. Philip is always professional, working alongside a client in a partnership approach with energy and enthusiasm. He has the flexibility to innovate and I know Philip to be genuinely interested in seeing his clients succeed!” – Jonathan B, company director
“Some brilliant ideas” – Paul W, owner/manager peripherals business.
“Philip gave an extremely thorough evaluation of the marketing environment in which our marketing campaign would be operating and was able to clearly demonstrate to capitalise on our strengths as a business by adopting a range of different marketing techniques. Philip presented us with ideas that had not even occurred to us prior to the meeting and gave realistic, strategic guidance on how to achieve the best results possible. The knowledge gained from meeting Philip was found to be extremely valuable and certainly offered clarity in our complex marketing strategy. Top Qualities: Personable, Expert, Creative” – Ashley S, energy products
“I used to be actually frightened of making cold calls, but not any more! You’ve shown me a way that I honestly would never have thought of” – Harroon Q, business adviser
“Extremely useful”- Althea K, designer
“We’ve only been taking your approach for 2 weeks and already we’re getting the appointments and enquiries” – Neil B, HR consultancy
“My expectations (of the workshop) were exceeded. Excellent trainer for knowledge, pace and responsiveness, excellent materials in terms of content and usefulness, excellent length of event. Overall, I found it very useful. I have a useful resource to refer to now. The workshop was very clear and accessible.” – Diana H, self-employed
“This workshop will be very useful for my business in the future. Has given me more self confidence and confirmed existing thoughts and ideas” – Wendy H, counsellor
“If I know of anyone looking for marketing help I will definitely recommend you” – Mohammed A, food supplies
“Your remarks and insights were so helpful” – Karen M, writer
“Gave me very useful ideas for my business in terms of raising the profile of our new venture, plenty to think about. I was very happy with our meeting” – AM, social network founder.
“Philip always gets it right “- FM, company director
“I enjoyed your presentation, if you want to chat anytime about how we could help each other, just call me on 0797*****. Regards” -Ababil S, business owner
“Very satisfied with all aspects of the workshop. Will be very useful for my business in the future” – Paul M, Chief Executive, pharmaceutical business.
“Golden information” – Christine C, health & dance classes business
“Enjoyed the workshop very much, thank you will come in handy in the near future” - Joshua. R., Sales and Marketing Manager
“Hi Philip, Thanks for the workshop today, was most enjoyable. Hope to see you again in the future” – Rafiq K, IT dealer
“Great course and thank you for your advice and comments” – Adam R, Project Manager
“You an excellent tutor who knows his stuff and comes across in a professional manner” - Gary B, Technical Director
“Great talk!” – Roger M. owner photography business
“I really enjoyed your presentation this morning and it has come at exactly the right time for me as i seek to do something different with my career/business and need to promote myself. i will keep you in mind and recommend you to others as you have passed the first two tests by keeping it simple and being approachable. I look forward to meeting you again” – John W, Business improvement consultant
“I wanted to thank you for one of the most useful and excellent value seminars I have attended. Your easy-to-follow guide on making use of the press was not only intrinsically interesting, it has opened an important new marketing avenue for my Practice that I did not know previously how to approach. I will warmly recommend you to anyone in business looking to raise their profile” – Gary B, Therapist
“Excellent programme which kept my interest and gave me all the basics I need. Very enjoyable” – David C, University manager
“Some very interesting information which I know will help me, I will certainly learn the way forward with the help from your marketing company. Very good and very useful for my business. Would highly recommend contacting The NAKED Marketing Company” – Chrisdeena E, photography business
“5 star rating! Top marks for work quality, expertise and skill, timeliness and communication…. and a pleasure to work with” – Robert S, Commercial Manager
“Personable, Expert, Creative”
We posted a BITE SIZE BUSINESS: When someone says: I’ll think about it, they probably won’t.
- Jeff Goldberg, law offices: Philip, truer words were never spoken! When someone tells you they’ll “think it over,” 9 times out of ten they’ve already made their decision (“No”) but don’t want to hurt your feelings. Occasionally someone thinks it over and decides to use your services but generally not. There are typically only two things to think over:
1) Do I believe this person will deliver what they say they’ll deliver?
2) Can I afford their fee
If they have to think about whether or not they trust you to deliver what you promise you haven’t done a good enough job on inspiring trust and showing value. Once you state your fee they know whether or not they can afford it.
Usually “I’ll think it over” means “No.” - Michele Lawson, training co-ordinator: Jeff, you are exactly right. Me: Are you planning on attending the meeting? Them: Maybe or Ill try. I know then not to plan on them being there. I dont know why people just dont say Yes or No.
